Jenny Hamby,
Seminar marketing
expert and author of
"How to Successfully Market Seminars and Workshops"

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How to Make Seminar
Prospects Register Now

Can’t Stand the Stress of Waiting to See
if Your Seminar Marketing Will Generate
Enough Registrations to Break Even?
Here Are 3 Tips for Generating Sales Quickly

By Jenny Hamby, the Seminar Marketing Pro™
Certified Guerrilla Marketer and Direct-Response Copywriter

Want to encourage, prod and push your prospective attendees into registering for your seminar sooner vs. later? Give these 3 seminar promotion ideas a try:

1. Deadlines. For example, offer an early bird discount for registrations received before a certain date.
   
2. Free bonuses, such as books, consultations or audiotapes, are another carrot to dangle in front of prospects. For maximum impact, put a limitation on your offer of free bonuses. For example, give the bonuses to people who register by a deadline. Or limit the number of bonuses to be given out – “Free to the first 17 registrants.”
   
3. Keep your seminar in front of them. Contact your prospective seminar attendees often, increase the frequency of contacts right before a deadline (such as an early bird registration deadline or the start date of your event) and don’t forget to sell, sell, sell in every seminar promotion. You cannot be low-key in your promotions (“Hey, I thought you might like to hear about this event …”) if you want to fill the maximum number of seminar seats.